Certified Assistant Case Researcher Workshop
Our teaching goal is to provide
    - Exclusive pathway to certification of Assistant Case Researcher.
    - Systematic approach of industry research and case interview.
    - Intern opportunities at well-known international organizations in case research and publishing.
    - Background enhancement / Reference Letter to those who are advancing to higher degree or researcher career.
Enroll the workshop
Agenda
Day 1
Introduction of Case Research
How to judge a GOOD business case
Classification of business case
Emerging trends and new tools in case research
Day 2
How to Conduct Industry Research and Interviews
Approaches of doing data-driven Industry Research
Approaches of conducting interviews with various case roles
Day 3
Format and Standards for Professional Case Writing
What are effective case writing templates
Practice through proofreading
Practice through writing
Day 4
Introduction of Case Publishing
Intern Application
Intern project 1: DIOR EXHIBITION: STEREOTYPE CHALLENGED BY DIVERSITY IN MARKETING
Intern project 2: COMACs C919 AIRCRAFT: A NEW MODEL OF INNOVATION?
Intern Project 3: KWEICHOW MOUTAI IN CANADA: CULTURAL MIXING MARKETING
Intern Project 4: KreditOne: A Canadian digital lending platform’s International expansion
Intern Project 5: Ant Group IPO halted at the eleventh hour
Intern Project 6: Scotty: expanding to new cities
Intern Project 7: Victor Cui fired as president and CEO of Edmonton Elks football team
Note: * Only certified assistant case researcher is eligible for application. To apply, please send your email to internapply@casedebate.org, with subject title “Intern 1 apply - your name”.
* You will receive ICRA reference letter upon successful completion of the assistant job, and will receive ICRA certification upon successful publishing of the business case to which you have contributions.
Virtual Class Discussions